“Nissa Poetranto is a digital media and search marketing professional. As the Group Director of Integrated Search at GroupM, she provides strategic leadership with over ten years of experience managing search, display, and integrated campaigns across a multitude of verticals on the client, agency, and publisher side.
In addition to the AdClub, Nissa also sits on the Board of Directors of the Women in Communications and Technology (WCT) Group as Partnerships and Communications Director, volunteers with The National Advertising Benevolent Society (NABS), is part of the Emerging Platforms, Search, and Analytics Committees of The Interactive Advertising Bureau of Canada (IAB Canada), as well as the Executive Council for the Toronto Mobile UX Group (The MUX). In her spare time, you can usually find Nissa wandering through the ROM, claiming victory in a game of Exploding Kittens at Snakes & Lattes, or dancing awkwardly at local music festivals.