My love for marketing started early. As a kid, I was captivated by the creativity of TV ads and magazine campaigns alike, fascinated by the storytelling, visuals, and energy behind each piece. That early spark inspired me to study at Sheridan College and set me on a path toward a career in media and advertising.
At Adapt Media, I connect brands with the right audiences through strategic out-of-home advertising. With 15 years in retail and hospitality, I’ve learned that people skills, trust, and honest communication aren’t just tools, they’re the foundation for building lasting relationships.
This is why I truly love the AdClub. It plays an essential role in bringing industry professionals together to network, connect, and build the meaningful relationships that lie at the heart of everything we do. Our community thrives because of these connections, and I’m proud to serve as Chairperson of Communications at the AdClub of Toronto. Giving back to the advertising community and helping shape the future of our industry is something I’m deeply passionate about.
Being surrounded by such like-minded, positive people is incredibly rewarding. I still vividly remember my time as a student at Sheridan, hearing the buzz about Student Day. That event was truly a turning point in my own career path. Attending AdClub’s Student Day opened my eyes to the power of connection, mentorship, and the strength of industry support. Today, it’s a profound honour to give back to the very community that once guided and inspired me.